What is B2B Integration?
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At its simplest, B2B integration is the automated exchange of information between different Organizations. Occurring independent of or alongside manual processes, it is most accurately described as application-to-application integration that crosses corporate boundaries. Increasingly, this integration is being done over the Internet and the dominant trend is towards the use of open standards At its most effective, B2B integration improves external processes such as supplier chain integration or shipping/logistics tracking by enabling rapid, cost-effective real -time links between business partners . It enables new business paradigms such as E-commerce initiatives. It reduces costs and inefficiencies by facilitating initiatives such as multi-vendor catalogs and electronic procurement promoting comparison shopping and dramatically reducing the costs associated with traditional procurement.such as XML and HTTP And it strengthens customer relationships by enabling capabilities such as real-time order management and customer service.
 
 
Enabling Supply Chain Planning & Integration
 
The Extended Supply Chain
 
Business is getting tougher and more competitive. Business globalisation is leading to the growth of geographically dispersed organisations across many countries and continents, adding complexity and risk to the day to day management of the ever extended Supply Chain. The result is a requirement for systems that enable data and information velocity between all the partners in the Supply Chain for better and faster decision making, systems that provide the users with transparency across the Supply Chain for better and more informed decisions and finally with systems that translate data and information into synchronised plans for every part of the chain from manufacturing to the end customer.
The requirement is for the speed to deliver more reactive facilities to all members of the Supply Chain; to react to changes in customer demand, to react to changes in a supplier's ability to deliver. New systems must provide global access and transparency enabling suppliers and company users to see the ever-changing demand position and to provide a solution to it.
Today's Supply Chains can extend from raw material processors, component manufacturers, factory warehousing, central distribution depots, regional depots through to end customer outlets. Many companies can be included in any Supply Chain rather than just one or even a single group operation. Consequently the boundaries of the chain sometimes extend beyond the enterprise within which we operate.
It is not uncommon to find different parts of the same supply chain competing with each other and there is competition between different Supply Chains. Those companies that create and operate as one effective Supply Chain will be the winners of the future.
Despite the reported benefits achieved by collaborative operations such as Vendor Managed Inventory (VMI) and Collaborative Managed Inventory (CMI) at present there is generally very little co-operation between the various parties in the chain.
This lack of collaboration in the past is in part explained by the reluctance to share data and information and of systems to support such collaboration.
Local Optimisation
Currently many companies are involved in local optimisation of their part of the Supply Chain. This local optimisation in the long term makes the Supply Chain less effective.
Local optimisation can create friction or conflict in the total chain and eventually the performance of the total chain is less effective. What is needed is a global view of the chain and optimisation across boundaries of the enterprises within it. The technology is available to achieve this but there remains the problem of the attitudes of people towards the changes that are required to move from local to global optimisation. The changes include the need to consider new performance measures that reflect the global view of the Supply Chain. Management of the total Supply Chain also requires changes in how job functions are perceived.
 
Local optimisation in the Supply Chain
Many companies are function oriented rather than process oriented. To create an effective chain many companies need to re-engineer at least part of their structures and operations to become more process oriented.
Local optimasation within entrprice boundaries create artificial walls that break the flow of information across the chain. This in turn results in lower customer satisfaction, increased inventory costs and lack of confidence between the various partners.
Through the Syncron range of products and services Unicorn is in position to offer solutions which provide for the more global view of the management and effective control of the total supply chain.
 
The Erp Myth
In recent years many companies have invested heavily in the implementation of ERP systems in the expectation of significant financial benefits. These benefits were expected to arise primarily from the ERP system providing a common, consistent base of data and information on which to base all aspects of the management of the company, be it a major group or single operating company. Where benefits have been achieved these have tended to be in the form of local improvement within the business. Furthermore ERP systems have tended to be weak in the provision of effective decision support systems and particularly for the management of Supply Chains. Consequently these companies are or are planning further significant investments in B2B and e-commerce implementations with the aim of achieving integration of the ERP systems to provide better Supply Chain planning and integration.
ERP Systems provide local integration but not Supply Chain Optimisation
Supply Chain Collaboration
The purpose of Supply Chain Collaboration follows from earlier developments in VMI, CMI and others and it is driven by the proven success of these earlier developments together with the Web enabled technologies and the Internet. The benefits achievable are in terms of reduced inventories, increased sales and improved customer service. It has been estimated that Supply Chain inventories can be reduced by between 15% and 25% by the adoption of best practice in Supply Chain collaboration. Despite the existing examples of the benefits of Supply Chain collaboration there remains significant reluctance on the part of many companies to move toward supply chain collaboration.
Effective Supply Chain collaboration requires:

Visibility in the Supply Chain
Transparency in the Supply Chain
Tight security to control access to data

For effective operation the required data such as forecasts, marketing plans and
production plans and other information will be available to all the partners in the Supply
Chain. Consequently the necessary security must be in place to tightly to control access to
the data.
Supply chain collaboration is much more than the provision of data as provided by electronic data interchange (EDI). In place of this type of one way flow of data and information Supply Chain collaboration provides for the trading partners to interact and discuss the data, information and the results from appropriate decision support systems such as broadvision and PS to reach solutions that achieve the best global performance.
Consequently a web host may host the applications providing the decision support systems.